Day: August 20, 2018

A group of analysts has found that Bitcoin Cash use in commerce has significantly decreased

Blockchain marketing startup concludes multi-million dollar funding round with participation from SoftBank and Baidu Ventures

The first Premier League weekend was in August 1992 and it was a very different story compared with today. There were only 13 players that were from outside the UK and Ireland and there were no foreign managers or owners at all.

Even the logos on the teams’ shirts had a patriotic feeling with names like Norwich and Peterborough Building Society, Draper Tools and so on. Wimbledon didn’t even have a shirt sponsor. The situation is very different in 2018 where the value of a Premier League shirt sponsorship has skyrocketed to over £300 million. Now you can also by sleeves in addition to the fronts of kits.

The cost is a reflection of the fact that the Premier League has now a much more global appeal. Back in 1992-93 there were only 60 matches televised every year in the UK and only under 2 million subscribers to Sky Sports. This is why lots of shirts sponsorship were focused on advertising local businesses.

Now there are 168 Premier League games that are televised live in the UK every season and the Premier League is broadcasted in 212 countries. Outside the UK there are no restrictions on watching 3pm kick offs on Saturday so fans can watch on TV whatever game they like. This is why sponsors are targeting more an Asian public rather than an East Midlands one.

Another interesting thing to note is that when the Premier League was born we had the electronics boom: this was reflected in the shirt sponsorships as eight of the shirt sponsors in the Premier League were electronics companies. Commodore International were sponsoring Chelsea and Tulip Computers were on Crystal Palace kits. Most of those companies have now gone burst.

Nowadays football sponsorships are dominated by gambling companies. ‘The surge of online in-play betting which has been made possible by the improvements in the technology has linked football with gambling. For a bookmaker, there is nothing more interesting that being part of the game so that more fans will use them.’ said Ethan Rowe chief editor of online casino bonus site casinobiggestbonus.

A recent study found that gambling logos or branding appear 241 times and are on screen 30% of the time during an episode of Match of the Day.  

But what is the situation in other countries and how likely we will be seeing Cristiano Ronaldo wearing a gambling sponsored shirt in Juventus? Very unlikely. The new Italian government has decided to limit drastically the relationship between sports and gambling. They have passed a law that will prohibit all forms of gambling advertising in every media. Even if the law will only come into effect at the beginning of 2019 it has already had the effect to push away lots of gambling companies that were very keen in sponsoring Italian football teams. In the last couple of years more and more Serie A teams have made deals with bookmakers and this was a trend that the new Italian government has decided to stop hoping to reduce the number of gambling addicted people in the country. Ronaldo therefore will not be associated with gambling although he has himself a deal with PokerStars: being a poker enthusiast he is naturally helping the brand as ambassador and this is likely to continue in the foreseen future.

Ronaldo has just left Spain and there the situation is a lot different from Italy. Bookmaker Bet365 only last week has signed a deal to be the sponsor of 10 different teams in La Liga. This means that the British online gambling company will be shown prominently in every major soccer event in Spain: it is not clear how much this deal will cost the Stoke based company but surely it will be a very expensive one.

The strategy from bet365 was to sign deals with teams like Athletic Bilbao, Espanyol, Real Betis, Real Valladolid, Rayo Vallecano, Celta Vigo, Getafe, SD Eibar and SD Huesca so to gain visibility when those teams will meet the big guns like Real Madrid, Barcelona and Atletico Madrid. It is worth noting that bet365 logo won’t appear on the shirts of the teams but it will be on the websites, facilities like stadiums and buses and in social media.

This is a sponsored press release and does not necessarily reflect the opinions or views held by any employees of NullTX. This is not investment, trading, or gambling advice. Always conduct your own independent research.

One of the largest crypto exchanges Huobi has launched a new product designed to ease the token listing process

South Korea will launch the Blockchain Law Society this Friday to establish blockchain legislation and apply the technology across various fields of society

Technicals suggest price is currently sitting on support and setting up for a bullish trend reversal in the short term. High timeframes continue to suggest an active bear trend with the potential for an ongoing eight-month Wyckoff accumulation phase. There is a strong possibility of a short squeeze, or short sellers covering their position, if  Bitcoin reaches more than US$7,100.

All in all, traders and investors are optimistic of a morale boosting recovery in altcoins price. Nonetheless, for that to happen then we must see strides as EOS, Litecoin and Tron buyers build up enough momentum for further higher highs past last week’s highs. IOTA and Stellar Lumens bulls might spear head this recovery on condition that today close as a bull as prices trade above 60 cents and that horizontal range along 22 cents.

Let’s have a look at these charts:

EOS Technical Analysis

EOS Daily Chart by Trading View

Technically, EOS prices are pretty stable and up one percent in the last day. As EOS swing, prices continue to oscillate within Aug 17 bearish engulfing pattern without confirming the three bar bull reversal pattern that many expected to drive prices towards our immediate resistance line at $7.

Either way, our EOS trade plan is clear: Bears are in control and any retest of $7 is another selling opportunity with first targets at $4 as lined up in our previous EOS technical analysis. At the moment, we recommend taking a neutral approach and waiting for convincing appreciations above $6 should buyers muster enough momentum or for trend resumption below $4.

Litecoin (LTC) Technical Analysis

Litecoin Daily Chart by Trading View

The more LTC buyers fail to reverse these loses and sync with Aug 17 bull candlestick, the more our bearish assertion continue to hold. Thus far, LTC is down less than a percent and still trading inside Aug 17 high low meaning our previous trade plan is still valid.

Stellar Lumens (XLM) Technical Analysis

Stellar Lumens Daily Chart by Trading View

Price wise, Stellar Lumens is constant and still moving along 22 cents and within Aug 17 bullish engulfing candlestick. In line with our last XLM trade plan, all we need is buyers to drive prices above 26 cents and even 30 cents before we recommend taking longs with stops at 22 cents.

On the reverse side, sellers would be back in trend once prices dip below 18 cents on the lower end. For now, we suggest taking a neutral stand.

Tron (TRX) Technical Analysis

From the News

• It is 10 days before the launch of the official Tron Virtual Machine.

#TRON Official TVM will be released August, 31st.

Prepare for migration #Ethereum developers!

— TRON News 新聞 (@TronNews_) August 19, 2018

Technical Analysis

Tron Daily Chart by Trading View

Despite bullish projection and slowing bear momentum, still TRX buyers are yet to edge past our immediate highs at 2.2 cents and sync with last week’s bullish engulfing candlestick.

Further exacerbating buy plans is the narrow trade ranges and the drop in BTC prices that might hamper bullish attempts going forward.

Nevertheless, in my opinion, taking a small position longs with stops at 1.8 cents with first targets at 2.5 cents is an optimistic approach. This plan syncs with the overall trade sentiment especially after end of last week’s price revival.

IOTA (IOT) Technical Analysis

From the News

• ElaadNL is now availing the first car charging battery that works autonomously without any need of a communication protocol. Settlement will be in IOTA.
• Traders can now open accounts at eToro and trade IOTA CFDs.

We are pleased to inform you that our selection of cryptocurrencies is continuing to expand, and IOTA is now LIVE on eToro. #newasset #cryptocurrency #IOTA

— eToro (@eToro) August 20, 2018

Technical Analysis

IOTA Daily Chart by Trading View

Even if IOTA prices are pretty stuck in a lower time frame consolidation, chances are we might see gains today. Notice that yesterday was bullish with buyers adding two percent and trying to retest last week’s highs at 60 cents. In any case, we recommend buying IOTA at stop price with stops at 45 cents and first targets at 90 cents.

Disclaimer: Views and opinions expressed are those of the author and aren’t investment advice. Trading of any form involves risk and so do your due diligence before making a trading decision.

The post IOTA, Stellar Lumens, Litecoin, Tron, EOS Technical Analysis: Altcoin Prices Rejecting Lower Lows appeared first on NewsBTC.

Climbing to 50 percent from a low of 33 percent, Bitcoin is beginning to take a larger share of the cryptocurrency market cap — but will this trend continue? And what does this mean in terms of a bear/bull market?